The music is recorded on a cylinder with pins. The interior is divided into three compartments: the first contains the crank and the mechanism that operates the cylinder with pins, the second - the cylinder with pins and vibrating lamellae, and the third - two levers for starting and stopping the melody. The cylinder holds seven melodies by W.A. Mozart, which are played through the vibration of steel teeth arranged in a comb, whose tips are adjacent to the cylinder. The lid of the box features floral marquetry on its outer surface. This cultural asset is classified under the "Tezaur" category.
The Story of Musical Boxes
Musical boxes originated in Switzerland at the end of the 18th century. In 1796, watchmaker Antoine Favre-Salomon invented a pocket watch with an incorporated musical mechanism, using the principle of tuned metal lamellae. The invention quickly spread, soon leading to the creation of musical boxes independent of watches.
Initially invented and built for the salon entertainment of the aristocracy, musical boxes quickly evolved, capturing the market and public interest with these entertainment machines. The musical box industry was predominantly centered in Switzerland. Geneva remains the cradle of the musical box, even though the art of crafting these musical wonders spread to other regions of Switzerland - such as Jura, Auberson, and Sainte Croix - and later to other countries, including France, Germany, and Czechoslovakia. Some of the most notable manufacturers of musical boxes include: Mermod Frères, Paillard, Reuge, Thorens, Cuendet, Junod, Nicole Frères, Ducommun-Girod, Brémond, and L'Epee.
The musical box operated on a relatively simple principle: a cylinder with pins (cylindrical pins) would, through rotation, actuate a metal "comb" tuned to specific musical notes, both being concealed from view in one of the box's compartments. By turning the cylinder - with the help of a spring mechanism (similar to that of watches) - the pins would strike the steel "teeth" of the comb, causing them to vibrate and produce different musical notes. A musical box could have a limited number of melodies "programmed" onto the cylinder - from 4 to 12.
Over time, the cylinders were replaced with interchangeable metal discs. Based on this operating principle, large musical boxes emerged in cafés and taverns, which could be activated by inserting a coin, allowing users to select their preferred disc.
Besides the ingenious mechanism, musical boxes also stood out for the artistry of their exterior decorations, featuring materials such as precious woods, mother-of-pearl, ivory, and metal.
The decline of musical boxes began with the invention of the phonograph (1877) and the gramophone (1887). Production continued for a while, but by the early 20th century, most renowned companies had abandoned the business and started manufacturing other mechanical musical instruments.
Tyragetia, serie nouă, vol. IX [XXIV], nr. 2, Istorie. Muzeologie Chișinău, 2015
Abstract
Today the museum as an institution serving society is recognized as one of the largest educational and cultural resources, open to the public and having a huge impact on people. But nowadays the museum is also perceived as the market of cultural values. The activities of the modern museums are increasingly measured by economic criteria: profitability, efficiency, number of visitors, the cost of a visit, demand, cultural product, etc. And this happens not only in USA or Western Europe, but throughout the world, including the Republic of Moldova. In order to survive in the society of market economy, museums use marketing strategy, and marketing is increasingly seen as a very useful tool for the successful execution of their duties in the public interest. The purpose of marketing is to attract visitors by finding the best ways to meet their needs and desires. Since the entrance to most museums is paid, the author of this article examines the marketing function of a museum ticket as a museum product. For analysis several tickets of the museums of the Republic of Moldova, as well as from a number of European countries were taken. The objectives of the museum ticket are the same everywhere: little information for visitors, promotion of the museum, the museum advertising, and so on. Its development is a complex process that must be monitored and evaluated step by step. In fact, the ticket is a document of strict accountability, containing several mandatory attributes such as name, logo of the museum, contact information, and so on. As a result of the analysis, the author concludes that the ticket can do a lot of marketing functions: to promote the museum, to inform visitors, to promote public relations, act as a souvenir. One of the main functions of an entrance ticket is communication.
The author hopes that in the museums of Moldova tickets will begin to be actively used not only as a financial instrument and in order to create a first impression, but also for marketing purposes, in the work with museum visitors. Because the museum marketing aimed not only at generating income, but also at qualified orientation of visitors, promoting the authenticity of cultural heritage, instilling in a visitor a thirst for cultural values and good taste. In a market economy, museum specialists must use in their work different elements of the museum marketing, including entrance ticket.
Elena Ploșnița
Some considerations regarding the designing of a permanent exposition of the history museum
Tyragetia, serie nouă, vol. II [XVII], nr. 2, Istorie. Muzeologie
Elena Ploșnița
Moments of reference from the activity of the National Museum of Archaeology and History of Moldova
Tyragetia, serie nouă, vol. III [XVIII], nr. 2, Istorie. Muzeologie
Elena Ploșnița
Dictionnaire encyclopedique de museologie, sour la direction d'Andre Desvallees et de Francois Mairesse, Paris: Armand Colin, 2011, 723 p. ISBN: 978-2-200-27037-7
Tyragetia, serie nouă, vol. VI [XXI], nr. 2, Istorie. Muzeologie
The music is recorded on a cylinder with pins. The interior is divided into three compartments: the first contains the crank and the mechanism that operates the cylinder with pins, the second - the cylinder with pins and vibrating lamellae, and the third - two levers for starting and stopping the melody...
The National Museum of History of Moldova takes place among the most significant museum institutions of the Republic of Moldova, in terms of both its collection and scientific reputation.
The National Museum of History of Moldova takes place among the most significant museum institutions of the Republic of Moldova, in terms of both its collection and scientific reputation.
The National Museum of History of Moldova takes place among the most significant museum institutions of the Republic of Moldova, in terms of both its collection and scientific reputation.